# Google's AI Efforts to Hook Creatives

- Topic: tech
- Source: Variety
- Published: 2026-08-04
- Original: https://variety.com/2026/film/news/inside-googles-efforts-creatives-hooked-on-ai-1236827944/
- Language: en
- Image: https://variety.com/wp-content/uploads/2026/08/RYEE5259-1.jpg

Google's 'Flow Sessions' program provides up-and-coming filmmakers with unlimited access to its AI video generator and mentorship. The program aims to showcase the potential of AI in filmmaking and encourage the industry to embrace the technology.

## Key takeaways

- Google's 'Flow Sessions' program offers filmmakers access to AI video generator and mentorship
- The program aims to showcase AI's potential in filmmaking and encourage industry adoption
- Concerns around AI generators and copyright issues remain in the industry

> Summary by Daily Read Bytes. Read the original at https://variety.com/2026/film/news/inside-googles-efforts-creatives-hooked-on-ai-1236827944/