BusinessPublished
Careem's founders recall early struggles before Uber deal
Mudassir Sheikha and his co-founder invested $100,000 of their own money into Careem, a startup that would eventually become one of the defining stories of the Middle East. The company's early days were marked by manual bookings and a basic website. Seven years later, Uber agreed to buy Careem in a landmark deal.
At a glance
- Careem's founders invested $100,000 of their own money into the startup.
- The company's early days were marked by manual bookings and a basic website.
- Careem spent years fighting rival Uber before being acquired.
- Uber agreed to buy Careem in a landmark deal for the region.